Case Study:

Enhancing Traveler Experience at a Major U.S. Airport with SQUARY Chat

SQUARY Chat was selected by a major international airport to transform their traveler’s digital experience with a multilingual, AI-powered chat assistant to provide instant, accurate, and helpful responses—while providing insights for internal teams to improve content and operations.

Implementation:

Cognistx launched SQUARY Chat on the official airport website to assist flyers with questions about gates, parking, baggage, lounges, and more. Map navigation features and multi-language support were implemented to allow all travelers to locate terminals, shops, and services directly through chat. Dashboard controls were enabled for internal administrators to refine and improve the system over time. SQUARY Chat was integrated into the website with zero engineering lift — completed in a few hours.

SQUARY Chat was selected by a major international airport to transform their traveler’s digital experience with a multilingual, AI-powered chat assistant to provide instant, accurate, and helpful responses—while providing insights for internal teams to improve content and operations.

Outcomes & Key Results:

Additionally:
SQUARY Chat insights helped internal teams discover missing or unclear website content, leading to rapid corrections and content updates.

Customer teams now use the Insights Dashboard regularly to identify gaps and improve site structure.

Quick response workarounds without engineering changes were enabled by using the custom answer and override features.

SQUARY Chat was selected by a major international airport to transform their traveler’s digital experience with a multilingual, AI-powered chat assistant to provide instant, accurate, and helpful responses—while providing insights for internal teams to improve content and operations.

Unexpected Impact:

A customer success manager noted:

SQUARY’s analytics didn’t just show us what people were asking — it showed us what we were missing. We fixed broken links, updated outdated content, and even added new pages based on unanswered questions.”

SQUARY Chat was selected by a major international airport to transform their traveler’s digital experience with a multilingual, AI-powered chat assistant to provide instant, accurate, and helpful responses—while providing insights for internal teams to improve content and operations.

What's Next:
1

Live flight status and TSA Wait Time integrations.

2

Rollouts to other digital touchpoints (mobile app, kiosks).

3

Traveler behavior analysis using data from chat trends and unanswered queries.

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Implementation
Outcomes & Key Results
Unexpected Impact
What’s Next
AI-Powered Information Retrieval

SQUARE effortlessly retrieves the answers you need, saving you from the hassle of prolonged searches.

Context-Rich Answers

Unlike basic search engines, SQUARE doesn't stop at providing answers. It offers context from the source material, ensuring you understand the information in-depth and reducing the risk of misinterpretation.

Multi-Format Support

SQUARE effortlessly extracts information from various formats, including PDFs, videos, audio files, web URLs, and more. No matter where your data resides, SQUARE can access it and provide you with instant answers.

Real-time Web Intelligence

SQUARE is equipped with web crawling capabilities, allowing you to search and extract information from online sources, blogs, articles, and websites. Stay up-to-date with the latest information on the web.

Document Upload Capability

SQUARE allows you to upload your own documents directly within the application. Easily add new data sources to expand your search capabilities and find answers more effectively.

Seamless Integration

SQUARE seamlessly fits into your workflow, making it an essential tool for researchers, students, and professionals. It's user-friendly and can be customized to your specific needs.

SQUARE ensures that our managers can search for answers and resolve problems on their own without having to call us for every issue that pops up. It’s empowering.

Franchisee for a restaurant chain with 280 locations in the U.S.

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